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Content Marketing

The content on your website tells the story of your business. Good content encourages exploration, inspires users, and motivates visitors to convert into customers. We believe that all content should be written with the user in mind and should be based on research and data.

We are dedicated to developing unique, high quality content that is relevant to our clients’ brand and supports the overall strategy of their marketing goals. We develop, produce, and promote awesome content that increases engagement, ROI, and customer retention for our clients.


Our Content Marketing Philosophy

The rules of content marketing have changed: quality trumps quantity.
To benefit from the power of content marketing, you need to create truly amazing content.

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Research

Amazing content starts with a deep understanding of the customer and the market. From analyzing target market search behavior to understanding what content your competitors are creating, our research allows us to quickly identify unique content opportunities that will engage your audience.

Create

For content to be successful it has to be A+. With solid customer research in hand, we work to create interesting original content.

promote

To cut through the noise, we strategize a coordinated launch promotion strategy; Ensuring that the amazing article/blog/eBook/video/whitepaper is seen and shared by thought leaders and customers alike.

measure

Without data, you’re driving blind. Whether it’s ranking for a specific keyword, gaining traffic through organic search, garnering shares on social media, or even establishing your company as a thought-leader in the industry—we’re always measuring how your content is performing and what we measure depends on its goal

 

Blog Posts

Our blogging philosophy is simple: quality over quantity. We create high performing blog posts for a variety of industries that engage users, strengthen brands, and increase website traffic.

Evergreen Content

A high quality piece of evergreen content is worth its weight in gold. From eBooks and whitepapers to custom web tools and resource lists, we create content that will provide a positive ROI for your business for years to come.

Infographics

Infographics are great for sharing information in a beautiful and engaging way. From concept to completion, our marketing and design teams work in tandem to create incredible infographics for any audience.

Website Copy

We write copy that speaks directly to your customers. Our focus on creating concise, action-oriented copy that guides users through the sales funnel. Delivering you website copy that is both high-converting and highly engaging.

Press Releases

Press releases are a powerful tool in your content marketing strategy. Our team of writers create search engine optimized press releases that will bring your business the exposure and credibility needed to stand out from the competition.

Content Calendar & Management

Every great content strategy needs a content calendar. A content calendar tells you what kind of content you’ll need and when. We create simple content calendars to help you plan, organize and maintain your on-going digital content strategy.

Interested in learning more? Let’s Talk Request a consultation to discuss how we can help you implement
a lead-generating Content Marketing plan.